Nippon Television Holdings

Consolidating Studio Ghibli with 42.3% of the voting rights (2023)

Key decision·2023· Nippon Television Holdings — the full company history →

The author’s view

In 1985, when the stations bid for the television rights to Nausicaä of the Valley of the Wind and every one of them offered a seven o’clock children’s slot, only Nippon Television offered nine o’clock. Ghibli’s executive officer Nishioka Junichi has said that was the decisive reason for choosing it. Thirty-eight years later that relationship took the form of 42.3% of the voting rights. It is telling that, alongside the outside expert’s valuation, the company cited “a transaction based on a long-standing relationship of trust with Ghibli” in explaining the price; some read an enterprise value of about ¥37 billion as cheap relative to what the studio is actually worth. Part of the price, one may say, was set not by the market but by accumulated time.

The work left to the buyer, though, is heavy. At the press conference Suzuki Toshio said that he and Miyazaki Hayao had neglected the training of successors, and that raising the next generation would require a television series. Yet Ghibli’s production method rests on a single director holding an entire work together, which sits awkwardly with the recent television series in which the director of each episode is effectively its director. Takahata Isao died in 2018, and Miyazaki Hayao is advancing in years. Bringing the rights and the works onto the balance sheet is one job; making the company able to keep producing works is another, and the answer to the second is not yet in.

Revenue and net margin, FY2018–FY2026

Revenue in ¥ bn (bars) and net margin in % (line), for the years around the decision. Shaded columns are FY2023 onwards — after it was taken.

Source: securities reports

Read the full dossier in Japanese →

The Japanese edition carries the complete record of this decision — the situation that forced it, the options weighed, what actually followed, and the sources behind every claim.

Other key decisions at Nippon Television Holdings


Yen amounts are converted at the average rate of each figure’s own year — not today’s rate; the revenue chart is shown in yen. Exchange rates & sources — the full ¥/US$ table →


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Data API

Nippon Television Holdings’s history, financials, executives and shareholders are published as static JSON — no key, plain GET. Full specification →

Method Endpoint Returns
GET /api/companies.json All companies
GET /api/9404/manifest.json Resource index
GET /api/9404/history.json History overview
GET /api/9404/timeline.json Chronology
GET /api/decisions.json All management decisions (index)
GET /api/9404/decisions.json Management decisions (index)
GET /api/9404/decisions/{slug}.json One decision (full dossier)
GET /api/9404/executives.json Executives
GET /api/9404/shareholders.json Major shareholders
GET /api/9404/financials.json Financial statements
GET /api/9404/financials-longterm.json Long-term results
GET /api/9404/segments.json Business segments
GET /api/9404/regions.json Sales by region
GET /api/9404/workforce.json Workforce