Masayoshi Son

Profile
Tenure
Jan 1996 – Jun 2012
Years in office
16.4 years
Name in Japanese
孫正義
Title at appointment
Representative Director, President (at founding)
Performance in office
LY Corporation
CEOs and long-term results
FY2001
Non-consolidated
Revenue
¥13.0 billion
Net margin
22.5%
Inoue
Revenue¥13.0 billionNet margin22.5%1996/32001/3
Revenue¥13.0 billionNet margin22.5%1996/32001/3
Tenure

Tenure

Background

He founded Nihon SoftBank in September 1981 and became Representative Director and President, serving as the company's Representative Director and President from February 1986. In January 1996 Yahoo Japan was founded as a joint venture between SoftBank and U.S.-based Yahoo! Inc., and as founder of the parent he also became its first Representative Director and President. The side that founded the company personally took on launching the new joint venture as well.

Education: Kurume University, Affiliated High School (withdrew)
Education: University of California, Berkeley, Faculty of Economics (1980)

Selection

In January 1996 Yahoo Japan was founded as a joint venture between SoftBank and U.S.-based Yahoo! Inc., and he became its first Representative Director and President. The founding directors included Masahiro Inoue, who had joined SoftBank in 1994. There was no predecessor, and getting the company started was itself the first task. The founder of the parent personally served as president of the joint venture, holding both the investment and the management as the business began.

Initiatives

In July 1996, half a year after taking office, he stepped back to Chairman and handed the presidency to Masahiro Inoue, a Director since the founding. His tenure as President lasted only half a year, after which he supported the joint venture as Chairman from the parent's side. Deciding the substance of Yahoo Japan's business passed to Inoue's era, and he returned to running SoftBank itself.

Career

Career

SoftBank Group

Date Position
Sep 1981 Representative Director, President (at founding)
Apr 1983 Representative Director, Chairman
Feb 1986 Representative Director, President

LY Corporation

Date Position
Jan 1996 Representative Director, President (at founding)
Jul 1996 Chairman
Jul 1996 Stepped down as President
References 1

References (Japanese primary sources)

  • ヤフー 有価証券報告書 第7期(2002年3月期)【役員の状況】