Aisin

Settling the AT patent problem with a fifty-fifty Borg-Warner joint venture (1967)

Key decision·1967· Aisin — the full company history →

An entry that chose continuity over control

The heart of this decision is that Aisin sidestepped a fight over intellectual property and instead joined hands with the very holder of the patents. With the basic patent resting in Borg-Warner, winning a lawsuit was uncertain, and even a victory would have cost time and trust. Aisin Seiki and Toyota Motor chose not the outcome of a battle but a sure path into volume production for the coming age of the automatic transmission, turning the counterparty into an ally through the parity of a fifty-fifty split. That they pressed for a majority stake for two and a half years before settling on an even one can be read as valuing continuity over control.

As it turned out, the Aisin AW that this venture created grew into an AT company larger than the parent itself and underpinned the group’s earnings for decades. Ironically, the greater that success, the heavier the risk of carrying an AT mainstay into the EV era. The transmission business acquired from outside in 1969 was folded into the parent in 2021, and the two pillars became one again. The choice of a fifty-fifty joint venture at the outset did not foresee that integration half a century later, but it was among the decisions that shaped the form of Aisin for the longest time.

Revenue and net margin, FY1962–FY1972

Revenue in ¥ bn (bars) and net margin in % (line), for the years around the decision. Shaded columns are FY1967 onwards — after it was taken.

Source: securities reports

Read the full dossier in Japanese →

The Japanese edition carries the complete record of this decision — the situation that forced it, the options weighed, what actually followed, and the sources behind every claim.

Other key decisions at Aisin


Yen amounts are converted at the average rate of each figure’s own year — not today’s rate; the revenue chart is shown in yen. Exchange rates & sources — the full ¥/US$ table →


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Data API

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Method Endpoint Returns
GET /api/companies.json All companies
GET /api/7259/manifest.json Resource index
GET /api/7259/history.json History overview
GET /api/7259/timeline.json Chronology
GET /api/decisions.json All management decisions (index)
GET /api/7259/decisions.json Management decisions (index)
GET /api/7259/decisions/{slug}.json One decision (full dossier)
GET /api/7259/executives.json Executives
GET /api/7259/shareholders.json Major shareholders
GET /api/7259/financials.json Financial statements
GET /api/7259/financials-longterm.json Long-term results
GET /api/7259/segments.json Business segments
GET /api/7259/regions.json Sales by region
GET /api/7259/workforce.json Workforce