| Period | Type | Revenue | Profit* | Margin |
|---|---|---|---|---|
| 1950/3 | Non-consol. Revenue / Net Income | ¥2B | - | - |
| 1951/3 | Non-consol. Revenue / Net Income | ¥3B | - | - |
| 1952/3 | Non-consol. Revenue / Net Income | ¥9B | - | - |
| 1953/3 | Non-consol. Revenue / Net Income | ¥5B | - | - |
| 1954/3 | Non-consol. Revenue / Net Income | ¥4B | - | - |
| 1955/3 | Non-consol. Revenue / Net Income | ¥5B | - | - |
| 1956/3 | Non-consol. Revenue / Net Income | ¥4B | - | - |
| 1957/3 | Non-consol. Revenue / Net Income | ¥11B | - | - |
| 1958/3 | Non-consol. Revenue / Net Income | ¥9B | - | - |
| 1959/3 | Non-consol. Revenue / Net Income | ¥7B | - | - |
| 1960/3 | Non-consol. Revenue / Net Income | ¥11B | - | - |
| 1961/3 | Non-consol. Revenue / Net Income | ¥19B | - | - |
| 1962/3 | Non-consol. Revenue / Net Income | ¥21B | - | - |
| 1963/3 | Non-consol. Revenue / Net Income | ¥19B | - | - |
| 1964/3 | Non-consol. Revenue / Net Income | ¥19B | - | - |
| 1965/3 | Non-consol. Revenue / Net Income | ¥21B | - | - |
| 1966/3 | Non-consol. Revenue / Net Income | ¥19B | - | - |
| 1967/3 | Non-consol. Revenue / Net Income | - | - | - |
| 1968/3 | Non-consol. Revenue / Net Income | ¥24B | ¥1B | 3.7% |
| 1969/3 | Non-consol. Revenue / Net Income | ¥36B | ¥1B | 2.5% |
| 1970/3 | Non-consol. Revenue / Net Income | ¥46B | ¥1B | 2.1% |
| 1971/3 | Non-consol. Revenue / Net Income | ¥58B | ¥1B | 1.3% |
| 1972/3 | Non-consol. Revenue / Net Income | ¥71B | ¥1B | 1.1% |
| 1973/3 | Non-consol. Revenue / Net Income | ¥72B | ¥1B | 1.2% |
| 1974/3 | Non-consol. Revenue / Net Income | ¥80B | ¥2B | 2.5% |
| 1975/3 | Non-consol. Revenue / Net Income | ¥110B | ¥3B | 2.5% |
| 1976/3 | Non-consol. Revenue / Net Income | ¥126B | ¥2B | 1.6% |
| 1976/3 | Non-consol. Revenue / Net Income | ¥114B | ¥3B | 2.9% |
| 1977/3 | Non-consol. Revenue / Net Income | ¥141B | ¥6B | 4.0% |
| 1978/3 | Non-consol. Revenue / Net Income | ¥159B | ¥7B | 4.1% |
| 1979/3 | Non-consol. Revenue / Net Income | ¥174B | ¥7B | 4.2% |
| 1980/3 | Non-consol. Revenue / Net Income | ¥208B | ¥10B | 4.7% |
| 1981/3 | Non-consol. Revenue / Net Income | ¥242B | ¥10B | 4.0% |
| 1982/3 | Non-consol. Revenue / Net Income | ¥226B | ¥9B | 3.9% |
| 1983/3 | Non-consol. Revenue / Net Income | ¥231B | ¥9B | 3.9% |
| 1984/3 | Non-consol. Revenue / Net Income | ¥253B | ¥9B | 3.6% |
| 1985/3 | Non-consol. Revenue / Net Income | ¥284B | ¥10B | 3.5% |
| 1986/3 | Non-consol. Revenue / Net Income | - | - | - |
| 1987/3 | Non-consol. Revenue / Net Income | - | - | - |
| 1988/3 | Non-consol. Revenue / Net Income | - | - | - |
| 1989/3 | Non-consol. Revenue / Net Income | - | - | - |
| 1990/3 | Non-consol. Revenue / Net Income | - | - | - |
| 1991/3 | Non-consol. Revenue / Net Income | - | - | - |
| 1992/3 | Non-consol. Revenue / Net Income | - | - | - |
| 1993/3 | Non-consol. Revenue / Net Income | - | - | - |
| 1994/3 | Non-consol. Revenue / Net Income | - | - | - |
| 1995/3 | Consolidated Revenue / Net Income | ¥479B | ¥11B | 2.2% |
| 1996/3 | Consolidated Revenue / Net Income | ¥499B | ¥14B | 2.7% |
| 1997/3 | Consolidated Revenue / Net Income | ¥558B | ¥18B | 3.2% |
| 1998/3 | Consolidated Revenue / Net Income | ¥573B | ¥20B | 3.5% |
| 1999/3 | Consolidated Revenue / Net Income | ¥559B | ¥10B | 1.8% |
| 2000/3 | Consolidated Revenue / Net Income | ¥626B | ¥14B | 2.1% |
| 2001/3 | Consolidated Revenue / Net Income | ¥767B | ¥23B | 2.9% |
| 2002/3 | Consolidated Revenue / Net Income | ¥980B | ¥27B | 2.7% |
| 2003/3 | Consolidated Revenue / Net Income | ¥1.1T | ¥22B | 2.0% |
| 2004/3 | Consolidated Revenue / Net Income | ¥1.2T | ¥34B | 2.8% |
| 2005/3 | Consolidated Revenue / Net Income | ¥1.2T | ¥43B | 3.4% |
| 2006/3 | Consolidated Revenue / Net Income | ¥1.5T | ¥47B | 3.1% |
| 2007/3 | Consolidated Revenue / Net Income | ¥1.9T | ¥59B | 3.1% |
| 2008/3 | Consolidated Revenue / Net Income | ¥2.0T | ¥80B | 4.0% |
| 2009/3 | Consolidated Revenue / Net Income | ¥1.6T | -¥33B | -2.1% |
| 2010/3 | Consolidated Revenue / Net Income | ¥1.4T | -¥26B | -2.0% |
| 2011/3 | Consolidated Revenue / Net Income | ¥1.5T | ¥47B | 3.1% |
| 2012/3 | Consolidated Revenue / Net Income | ¥1.5T | ¥59B | 3.7% |
| 2013/3 | Consolidated Revenue / Net Income | ¥1.6T | ¥53B | 3.2% |
| 2014/3 | Consolidated Revenue / Net Income | ¥2.0T | ¥92B | 4.5% |
| 2015/3 | Consolidated Revenue / Net Income | ¥2.2T | ¥115B | 5.3% |
| 2016/3 | Consolidated Revenue / Net Income | ¥2.2T | ¥183B | 8.2% |
| 2017/3 | IFRS Revenue / Net Income | ¥1.7T | ¥138B | 8.2% |
| 2018/3 | IFRS Revenue / Net Income | ¥2.0T | ¥174B | 8.6% |
| 2019/3 | IFRS Revenue / Net Income | ¥2.2T | ¥160B | 7.2% |
| 2020/3 | IFRS Revenue / Net Income | ¥2.2T | ¥150B | 6.9% |
| 2021/3 | IFRS Revenue / Net Income | ¥2.1T | ¥141B | 6.6% |
| 2022/3 | IFRS Revenue / Net Income | ¥2.7T | ¥185B | 6.8% |
| 2023/3 | IFRS Revenue / Net Income | ¥3.4T | ¥199B | 5.8% |
| 2024/3 | IFRS Revenue / Net Income | ¥3.8T | ¥237B | 6.1% |
| 2025/3 | IFRS Revenue / Net Income | ¥4.1T | ¥271B | 6.6% |
Toyota Industries' revenue composition has seen its core business replaced at least four times in the 90 years since its founding. At its establishment in 1926, textile machinery represented by the Type G loom accounted for all revenue. When textile machinery entered a prolonged slump in the 1950s following the end of the Korean War boom, OEM production of engines and vehicle assembly for Toyota Motor came to account for over half of revenue. In 1956, the company entered the forklift business by repurposing S-type engines, securing the No. 1 domestic market share in the 1960s and reaching 38% domestic share by 1977. Then in 2017, it acquired the Netherlands-based Vanderlande for approximately 140 billion yen, rapidly globalizing its logistics solutions business. As of FY2017 (March), textile machinery — the origin of the company name — accounted for merely 2.9% of revenue.
What is notable is that each transition was built on the assets of the preceding business. The casting technology cultivated in loom manufacturing and patent income from the Platt deal funded automobile development. Engine manufacturing technology accumulated through OEM production for Toyota Motor was repurposed for forklifts. The global sales network and customer base built through forklifts supported the decision to acquire logistics solutions businesses. Each business transition began from the defensive motive of compensating for a shrinking old business with a new one, but the result was a chain structure where the technology, sales channels, and customers of each old business became the competitive advantage of the next.
Each transition was triggered by structural changes in the external environment. Textile machinery stagnation reflected postwar maturation of the textile industry; the shift to automobile OEM corresponded to the advance of motorization; forklift growth tracked factory mechanization and labor-saving; and entry into logistics solutions responded to the explosive expansion of e-commerce — each was a response to industrial structural change of its era. However, it was not market conditions alone that enabled these transitions. The fact that President Taizo Ishida concurrently served as president of both Toyota Motor and Toyota Industries, and that forklift sales could be entrusted to Toyota Motor Sales' nationwide network — such inter-company relationships within the Toyota Group supported the execution of each transition.
Toyota Industries' 90 years represent a history of not clinging to a single business, but continuously connecting technology and customer bases to the next business. Yet simultaneously, each transition began from a defensive judgment — 'taking on OEM because textile machinery won't sell,' 'buying automated warehouses to defend the forklift leadership.' The structure where defensive business transitions, rather than offensive diversification, ultimately supported the company's survival and growth represents one archetype of corporate longevity. The very gap between 'Industries' in the company name and the reality of being a logistics and automotive company is the 90-year accumulation of these successive transitions.
In 1937, Toyota Industries spun off its automobile division to establish Toyota Motor. Toyota Industries is the 'parent' that gave birth to Toyota Motor, and the 'founding house' of the Toyota Group. Yet looking at Toyota Industries' revenue composition from the 1960s onward, a structure has become entrenched where contract production for Toyota Motor accounts for over 50% of total company revenue. A parent-child reversal — depending on the subsidiary it created for over half its revenue as a subcontractor — has continued for more than half a century.
The origin of this reversal structure lies in the 1950s. With the end of the Korean War boom, textile machinery demand entered a prolonged slump, and approximately 1,600 surplus employees were projected. Taizo Ishida, who concurrently served as president of both Toyota Industries and Toyota Motor, chose not workforce reduction but maintaining employment through OEM production for Toyota Motor. S-type engine manufacturing began in 1952, the Kyowa factory was established in 1953, and the Nagakusa factory was established in 1967, expanding vehicle assembly including the Starlet. What began as an employment measure during the textile recession was gradually transformed into the core business accounting for over half of Toyota Industries' revenue.
This dependency structure carries both stability and vulnerability for Toyota Industries. After the 1987 Plaza Accord-induced yen appreciation recession, textile machinery and forklift sales simultaneously slumped, and Toyota Industries requested management support from Toyota Motor. Toyota allocated Sprinter contract production, renovating a dormant line at the Nagakusa factory with a 5 billion yen investment to bring it into operation. Subsequently, consigned vehicle models expanded to include the Vitz and RAV4, strengthening the structure where Toyota Motor underpinned Toyota Industries' performance. Rather than the parent company giving work to its subsidiary during downturns, it was the subsidiary giving work to the parent company — supporting the 'founding house.'
This parent-child reversal has also created distortions in capital markets. Toyota Industries holds a large amount of Toyota Motor shares, and the parent-child listing structure — where the market capitalization reflects unrealized gains on Toyota shares — became a target for activists. In 2024, the Toyota Group announced a tender offer for Toyota Industries shares, but overseas investors objected because the offer price was below the stock price, and Elliott Management increased its stake to 7.14%, arguing that the company's value was underestimated. The consequences of having left for over half a century the dual ties — a business structure depending on Toyota for over half its revenue and a capital structure through Toyota shareholdings — surfaced all at once during the parent-child listing unwind.
Sakichi Toyoda was an outstanding loom inventor, but in commercializing through joint venture formats, he could not maintain management control and repeatedly withdrew from companies he had established. In 1918, he established Toyoda Boshoku with independent capital, and by owning his own test factory, succeeded in practical application of the Type G loom, leading to the establishment of Toyota Industries in 1926. Technological superiority and business viability are separate issues, and Sakichi's over 30 years of trial and error demonstrate that the design of capital policy determines a company's survival.
Sakichi Toyoda devoted his life to inventing looms throughout the Meiji era. Beginning with a patent for a wooden hand loom in 1890, he developed Japan's first power loom in 1896 and invented an iron automatic loom (Type T) in 1903, consistently working on domesticating loom production. The 'Non-Stop Shuttle Change Toyoda Automatic Loom (Type G),' completed in 1924, was a groundbreaking invention equipped with a mechanism for automatically replenishing weft thread during operation, dramatically improving factory productivity.
However, in contrast to his achievements as an inventor, his path as a business manager was not smooth. Sakichi established several companies, but all took the form of joint ventures with external capital. A textile factory opened in Taito-ku, Tokyo in 1892 closed within a year; a loom manufacturing company co-founded with Mitsui & Co. in 1899 led to his resignation due to recession; and Toyoda Shiki Shokki (now Howa Machinery), established in 1907, similarly saw him step down taking responsibility for poor performance. While multiple companies handling his invented looms were born, Sakichi himself repeatedly failed to maintain management control.
After failures with joint venture formats, Sakichi established 'Toyoda Boshoku,' a textile factory with independent capital, in 1918. By investing his own funds and holding management control, he chose a capital structure that would prevent him from being ousted from management. The purpose of establishing Toyoda Boshoku was to secure a test factory for loom mass production. He needed to operate automatic looms in an actual mass production factory for testing, and chose the path of personally engaging in textile management.
Based on the track record at this test factory, Toyoda Automatic Loom Works, Ltd. was established in November 1926 as a subsidiary of Toyoda Boshoku, specializing in loom manufacturing. The factory was newly built in Kariya Town, Aichi Prefecture, where Toyoda Boshoku had established its base. Kariya Town Mayor Ichizo Ono had promoted factory attraction from a local employment perspective, and this relationship later became the starting point of the connection between the Toyota Group and the Nishi-Mikawa region.
Toyota Industries commenced mass production of the Type G loom and expanded sales immediately after establishment. The Type G loom's technological level was high even by global standards, leading to a patent license grant to Platt Brothers of England, the heartland of the textile industry. The fact that a British company with a textile machinery tradition dating back to the Industrial Revolution adopted a patent from a Japanese inventor's loom demonstrated the Type G loom's technological superiority.
The establishment of Toyota Industries was the destination Sakichi Toyoda reached after repeated failures with joint venture formats, through the path of independent capital management and self-owned test factories. The process of requiring over 30 years to commercialize his inventions demonstrates that technological superiority alone does not make a business viable, and that the design of capital policy and management control determines a company's survival.
| Date | Career | Notes |
| 1885 | Born | |
| 1891 | Invented the Toyoda wooden hand loom | |
| 1892 | Opened a textile factory (Senzoku, Taito-ku, Tokyo) | Closed within 1 year due to poor performance |
| 1891 | Invented the Toyoda thread rewinding machine | |
| 1896 | Invented the Toyoda wood-iron hybrid power loom | Developed Japan's first power loom |
| 1899 | Co-established a loom manufacturing company with Mitsui & Co. | Resigned due to recession |
| 1903 | Invented the Toyoda iron automatic loom (Type T) | |
| 1907 | Established Toyoda Shiki Shokki (now Howa Machinery) | Established at Mitsui & Co.'s recommendation; resigned due to recession |
| 1911 | Toyoda Automatic Weaving Factory | Established with independent capital |
Sakichi Toyoda was an outstanding loom inventor, but in commercializing through joint venture formats, he could not maintain management control and repeatedly withdrew from companies he had established. In 1918, he established Toyoda Boshoku with independent capital, and by owning his own test factory, succeeded in practical application of the Type G loom, leading to the establishment of Toyota Industries in 1926. Technological superiority and business viability are separate issues, and Sakichi's over 30 years of trial and error demonstrate that the design of capital policy determines a company's survival.
Toyota Industries' entry into automobiles began as an internal project funded by Type G loom patent income and loom business profits. Development progressed under a division of roles between Kiichiro's secret research and Risaburo's fundraising, leading to company separation triggered by the wartime Automobile Manufacturing Industry Law. The structure of using existing business profits to fund new business, combined with the decision to separate business risk, defined the birth of Toyota Motor.
Kiichiro Toyoda, successor to Sakichi Toyoda, took notice of passenger cars that were becoming increasingly prevalent in Japan around 1930. The automobile market at the time was centered on imports, and no domestic mass-market passenger car manufacturer existed. Kiichiro set the goal of mass-producing passenger cars, but research and investigation into automobiles was conducted in utmost secrecy, ensuring that 'intentions would not leak externally until the time was ripe.' Mass production and precision technologies necessary for the automobile business — even those considered excessive for loom manufacturing — were secretly introduced, with development continuing as personal research in a corner of the factory.
What accelerated the research was financial backing. In 1929, the proceeds from granting the Type G loom patent license to Platt Brothers of England came into Kiichiro's hands, and with research funds becoming abundant, development progressed rapidly. Furthermore, President Risaburo Toyoda took full responsibility for fundraising, investing much of the profits earned by Toyoda Boshoku and Toyota Industries into the automobile venture. The structure of automobile development funded by loom business profits was established during this period.
In September 1933, an automobile division was established within Toyota Industries, and in 1935, the A1 prototype passenger car and G1 truck were completed. However, with the progression of the wartime regime, the Automobile Manufacturing Industry Law was enacted, placing automobile manufacturing under a permit system. If the automobile business continued as a division of Toyota Industries, there was risk of being swept up in industry reorganization with no guarantee of independent survival, and in August 1937, the automobile division was separated as 'Toyota Motor Co., Ltd.'
Multiple considerations lay behind the separation. There was the need to isolate the financial risk of equipment investment for military truck mass production factory construction from the parent company, and the Toyoda family's intention to position automobile manufacturing as a national enterprise, avoiding monopolization of its profits by the family. The automobile business that began as an internal project of a loom manufacturer became an independent company in just four years.
Toyota Industries' entry into automobiles began as an internal project funded by Type G loom patent income and loom business profits. Development progressed under a division of roles between Kiichiro's secret research and Risaburo's fundraising, leading to company separation triggered by the wartime Automobile Manufacturing Industry Law. The structure of using existing business profits to fund new business, combined with the decision to separate business risk, defined the birth of Toyota Motor.
Until the time was ripe, the utmost care was taken to ensure that these intentions did not leak externally, and all research and investigation related to automobiles was conducted secretly in a corner of the factory as Kiichiro's personal research. Furthermore, mass production and precision technologies necessary for the automobile business were adopted to the greatest extent possible, even those considered excessive for textile machine manufacturing, and their implementation was quietly pursued. In December 1929, a contract was concluded to transfer the automatic loom patents to the British firm Platt Brothers, and when the transfer proceeds came into Kiichiro's hands, research funds became abundant, and from this point research progressed rapidly. (...)
It goes without saying that Kiichiro's determination owed much to the support of President Risaburo Toyoda. The procurement of the enormous funds required by the automobile business was entirely handled by Risaburo, who, as president of both our company and Toyoda Boshoku, generously invested much of the profits earned by each company into the automobile venture.
Loom production ceased under wartime regime; shifted to military production.
With the end of the Korean War boom, textile machinery demand entered a prolonged slump and approximately 1,600 surplus employees were projected. President Taizo Ishida chose to maintain employment not through workforce reduction but by entering OEM production of automobile parts and vehicle assembly for Toyota Motor. The decision to redirect textile machinery personnel to automobiles was premised on inter-company relationships within the Toyota Group, and became the starting point for the structural transformation from loom manufacturer to automobile-related manufacturer.
Toyota Industries, which had resumed loom and spinning machine production after the war, recorded strong performance during the Korean War special procurement boom of 1950. Capital investment in the textile industry was active, and demand for textile machinery was strong. However, the textile industry was susceptible to business cycle fluctuations, and when the Korean War boom ended, demand for looms and spinning machines declined again. In June 1954, a 20% cut in performance-based pay was implemented, and in July 1957, a company-wide 'recession response' was declared, including termination of temporary workers' contracts — the impact of the textile recession was severe.
Taizo Ishida, who concurrently served as president of both Toyota Industries and Toyota Motor, had perceived as early as the first half of the 1950s that textile machinery demand would stagnate over the long term. The particular concern was that approximately 1,600 employees engaged in spinning and loom production could become surplus. Creating businesses independent of textile machinery became an imperative, and solutions other than workforce reduction were sought.
The path President Taizo Ishida chose was entry into OEM production of automobile parts and vehicle assembly for Toyota Motor. At the time, automobile demand was increasing, but Toyota Motor alone could not handle the production increase. By having Toyota Industries produce automobile-related products as a subcontractor, the plan was to redirect surplus textile machinery personnel to automobiles, maintaining employment while also reducing textile machinery costs.
In December 1952, production of S-type engines for Toyota Motor was initiated, and in August of the following year, 1953, the Obu factory of Meiki Seisakusho was acquired to establish the 'Kyowa factory.' In October 1953, vehicle assembly was also entered, and in September 1955, a 'Vehicle Division' was formally established. The transformation from a textile machinery manufacturer to an automobile parts and vehicle assembly manufacturer commenced in earnest with the establishment of the Kyowa factory.
Parallel to the expansion of the automobile business, the textile machinery production system moved toward contraction. In 1958, the decision was made to close the Sakou factory, which had been the production base for looms and spinning machines, consolidating textile machinery manufacturing at the Kariya headquarters factory. The era when textile machinery was Toyota Industries' core business ended just a few years after the establishment of the Kyowa factory.
The key point of President Taizo Ishida's judgment was absorbing surplus personnel through business transformation rather than workforce reduction. The choice of responding to the structural problem of declining textile machinery demand through subcontract production for the readily available customer of Toyota Motor was only possible because of the inter-company relationships within the Toyota Group. The establishment of the Kyowa factory was the starting point for Toyota Industries' transformation from a loom manufacturer to an automobile-related manufacturer.
With the end of the Korean War boom, textile machinery demand entered a prolonged slump and approximately 1,600 surplus employees were projected. President Taizo Ishida chose to maintain employment not through workforce reduction but by entering OEM production of automobile parts and vehicle assembly for Toyota Motor. The decision to redirect textile machinery personnel to automobiles was premised on inter-company relationships within the Toyota Group, and became the starting point for the structural transformation from loom manufacturer to automobile-related manufacturer.
Commenced overseas local production of looms but failed to achieve profitability; withdrew in approximately five years.
The two new businesses of forklifts and agricultural machinery both started from the same technological base of S-type engine repurposing. However, while forklifts could leverage Toyota Motor Sales' nationwide network, agricultural machinery could not independently build sales channels into farming communities already dominated by Yanmar and others. This is a case where not just technology transferability but sales channel access determined new business success or failure, demonstrating the structure where Toyota Group inter-company relationships enabled Toyota Industries' diversification.
Around 1956, Toyota Industries accelerated its search for a core business beyond textile machinery. Since the end of the Korean War boom, demand for looms and spinning machines had been in prolonged decline, and OEM production for automobiles alone was insufficient to absorb surplus personnel. New proprietary product businesses to replace textile machinery were needed.
The axis for new business planning was the repurposing of the 'S-type engine' produced for Toyota Motor. Two businesses emerged as candidates: 'forklifts,' repurposing the S-type engine for industrial vehicles, and 'cultivators (tractors),' repurposing it for agricultural vehicles. Both could leverage existing engine manufacturing technology and casting technology, making them domains where the production base of a textile machinery manufacturer could be readily transferred.
In March 1956, forklift production commenced. The catalyst for entry was that using forklifts at Toyota Motor's factories improved productivity. Prototypes were actually used at Toyota Motor factories, with product development reflecting on-site needs. For sales channels, since the company lacked a sales network for industrial vehicles, it adopted a policy of entrusting sales to Toyota Motor Sales' nationwide network.
In October 1957, cultivator sales commenced, entering agricultural machinery as well. However, in the agricultural machinery market, established companies including Yanmar, Kubota, Iseki Agricultural Machinery, and Komatsu had already secured sales channels throughout farming communities nationwide. As a late entrant, Toyota Industries struggled to build distribution. While forklifts could leverage Toyota Motor Sales' existing network, agricultural machinery required independently building sales channels into farming communities — the presence or absence of these channels determined the contrasting fates of the two businesses.
Forklifts commenced dedicated factory operations in 1960, securing the No. 1 domestic share in the 1960s. By 1977, domestic share reached 38%, and forklifts became established as Toyota Industries' core business. Meanwhile, agricultural machinery continued to underperform, and withdrawal was decided in 1969. The two businesses that started from the same S-type engine repurposing produced contrasting results on the single point of sales channel availability.
Throughout the 1960s, Toyota Industries' revenue composition changed dramatically. Subcontract production for Toyota Motor accounted for over 50% of total revenue, while forklifts grew as the pillar of proprietary products. Loom and spinning machine revenue continued to stagnate, with forklifts and automobile OEM compensating for the founding business's decline. The transformation from a founding-era textile machinery manufacturer to a company centered on industrial vehicles and automobile parts was substantively completed during this decade.
The two new businesses of forklifts and agricultural machinery both started from the same technological base of S-type engine repurposing. However, while forklifts could leverage Toyota Motor Sales' nationwide network, agricultural machinery could not independently build sales channels into farming communities already dominated by Yanmar and others. This is a case where not just technology transferability but sales channel access determined new business success or failure, demonstrating the structure where Toyota Group inter-company relationships enabled Toyota Industries' diversification.
The Nagakusa factory was established to meet Toyota Motor's production increase demand driven by advancing motorization, commencing consigned production of the Starlet. A structure became fixed where contract production for Toyota accounted for nearly 50% of revenue, and Toyota Industries' business structure became locked into synchronization with Toyota Motor's production plans.
From around 1966, motorization began in earnest in Japan, and Toyota Motor's mass-market passenger car production surged. Against the expanding demand for mass-market cars led by the Corolla, Toyota Motor alone could not handle the production increase. Toyota Industries, which had commenced OEM production of engines and vehicle assembly at the Kyowa factory in the 1950s, had already come to account for a substantial portion of revenue from subcontract production for Toyota Motor. To expand consigned production volume in response to Toyota Motor's production increases, the Kyowa factory alone had insufficient production capacity.
In May 1967, Toyota Industries established the 'Nagakusa factory,' an automobile assembly plant in Obu, Aichi Prefecture. Positioned as a contract production base for Toyota Motor following the Kyowa factory, passenger car assembly lines were installed. In 1978, manufacturing of the Toyota 'Starlet' commenced at the Nagakusa factory, and thereafter the factory increasingly took on the character of a dedicated plant for consigned production of specific vehicle models.
With the establishment of the Nagakusa factory, throughout the 1970s Toyota Industries expanded revenue from automobile-related products for Toyota Motor. In revenue composition, contract production for Toyota accounted for nearly 50% of the total company, and Toyota Industries' character as 'Toyota Motor's subcontractor' deepened further. While possessing forklifts as a proprietary product pillar, the business structure of sustaining over half of revenue through dependence on Toyota Motor was entrenched by the Nagakusa factory's operations.
The transformation from textile machinery stagnation to automobile OEM production was initiated with the establishment of the Kyowa factory and became structurally fixed with the establishment of the Nagakusa factory. In the process of transforming in reality from 'loom manufacturer' to 'automobile assembly contractor' within the Toyota Group, the Nagakusa factory was a capital investment that not only expanded production capacity but made the relationship with Toyota Motor more irreversible.
The Nagakusa factory was established to meet Toyota Motor's production increase demand driven by advancing motorization, commencing consigned production of the Starlet. A structure became fixed where contract production for Toyota accounted for nearly 50% of revenue, and Toyota Industries' business structure became locked into synchronization with Toyota Motor's production plans.
In 1970, Toyota Industries established the Takahama factory (Takahama, Aichi Prefecture) for mass production of industrial vehicles (forklifts, etc.). By consolidating production at the Takahama factory, centering on assembly processes other than engines, the company aimed to improve production efficiency. As a result, Toyota Industries maintained the No. 1 domestic forklift market share (38% as of 1977).
Increased production of car air-conditioning components for Denso.
Dedicated engine factory established.
In 1987, Toyota Industries requested management support from Toyota Motor and decided to commence consigned production of the Toyota passenger car 'Sprinter.' An investment of 5 billion yen was made at the Nagakusa factory to renovate one dormant line, and Sprinter consigned production commenced. From 1988, production of the 'Camry' also began, expanding contract production for Toyota.
Local production of industrial vehicles commenced.
Local production of industrial vehicles commenced.
Contract production.
Contract production.
Impacted by demand decline due to the global financial crisis.
Manufacturer of forklift attachments.
KION's acquisition of Dematic, enabling integrated proposals combining forklifts and logistics systems, triggered Toyota Industries' sense of urgency. Consecutive acquisitions of Bastian Solutions and Vanderlande elevated the company to world No. 4 in logistics solutions, responding to the industry structural shift from standalone forklifts to system proposals. This M&A was driven by the convergence of the market tailwind of e-commerce expansion and the defensive motive against competitor moves.
Toyota Industries entered the logistics solutions business in 1986, primarily serving domestic customers with automated warehouses and logistics systems. However, for the 30 years since entry, operations remained domestic-focused with a very small global share. The turning point came when Germany's KION Group, the world's No. 2 forklift manufacturer, acquired Dematic — the world's No. 3 logistics solutions company — for $2.1 billion in 2016. If the largest forklift rival gained the capability to propose integrated forklift and logistics system solutions, a structure emerged that would threaten Toyota Industries' position as the world's No. 1 forklift manufacturer.
The rapid expansion of e-commerce was accelerating growth in the logistics solutions market. The North American e-commerce market was expected to grow approximately 1.5 times from 53 trillion yen in 2014 to 79 trillion yen in 2018, with major players led by Amazon competing to build automated warehouses. As the industry flow shifted from standalone forklift sales to system proposals, expanding the logistics solutions business globally became urgent for Toyota Industries.
In February 2017, Toyota Industries announced the acquisition of Bastian Solutions, a North American logistics system integrator. In the following month, March, the company agreed to acquire all shares of Vanderlande Industries Holding B.V., headquartered in the Netherlands, for approximately 140 billion yen. Vanderlande, established in 1949, had strengths in logistics systems for retail and parcel/postal businesses as well as airport baggage handling systems, operating globally with approximately 4,500 employees across 50 locations. Its 2016 revenue was approximately 130 billion yen, recording 18.4% year-over-year growth.
With the acquisition of both companies, Toyota Industries' logistics solutions business reached combined revenue of approximately $1.69 billion, leapfrogging the previously fourth-ranked Murata Machinery to become world No. 4. Through two M&A transactions, the logistics solutions business — which had been domestic-centered with a very small global share — was rapidly elevated to one of the world's top five. By adding automated warehouse and logistics system proposal capabilities to the world's No. 1 forklift brand and sales network, a structure to compete with KION was established.
KION's acquisition of Dematic, enabling integrated proposals combining forklifts and logistics systems, triggered Toyota Industries' sense of urgency. Consecutive acquisitions of Bastian Solutions and Vanderlande elevated the company to world No. 4 in logistics solutions, responding to the industry structural shift from standalone forklifts to system proposals. This M&A was driven by the convergence of the market tailwind of e-commerce expansion and the defensive motive against competitor moves.
Mass production of automotive batteries.