{
  "spec_version": "3",
  "endpoint": "decisions",
  "stock_code": "4540",
  "company_name": "ツムラ",
  "content_lang": "ja",
  "meta_lang": "en",
  "canonical_url": "https://the-shashi.com/tse/4540/",
  "api_url": "/api/4540/decisions.json",
  "updated": "2026-08-05",
  "license": "© 2026 Yutaka Sugiura. All rights reserved.",
  "attribution": "The社史 (the-shashi.com) — https://the-shashi.com/tse/4540/",
  "count": 3,
  "description": "Index of this company's management decisions. One decision = one endpoint: follow api_url for the full dossier (background, the decision itself, outcome, quoted primary sources and references).",
  "decisions": [
    {
      "slug": "turnaround-1995",
      "url": "/tse/4540/decisions/turnaround-1995/",
      "api_url": "/api/4540/decisions/turnaround-1995.json",
      "year": 1995,
      "month": null,
      "type": "restructuring",
      "tags": [
        "tr-turnaround",
        "tr-restructuring",
        "gv-talent",
        "tr-scandal"
      ],
      "title": "バブル期に広げた多角化子会社の整理と、創業家外からの社長招聘",
      "subtitle": "化粧品・美術品輸入まで広げたグループをどう畳み、誰に畳ませるか",
      "status": "implemented",
      "status_label": "実施"
    },
    {
      "slug": "bathclin-divestiture-2008",
      "url": "/tse/4540/decisions/bathclin-divestiture-2008/",
      "api_url": "/api/4540/decisions/bathclin-divestiture-2008.json",
      "year": 2008,
      "month": 7,
      "type": "divestiture",
      "tags": [
        "pf-exit",
        "pf-focus",
        "ma-mbo",
        "bm-core-shift"
      ],
      "title": "子会社ツムラライフサイエンスの売却による家庭用品事業からの撤退",
      "subtitle": "「バスクリン」を手放して医療用漢方に資源を集める判断",
      "status": "implemented",
      "status_label": "実施"
    },
    {
      "slug": "pingan-capital-alliance-2017",
      "url": "/tse/4540/decisions/pingan-capital-alliance-2017/",
      "api_url": "/api/4540/decisions/pingan-capital-alliance-2017.json",
      "year": 2017,
      "month": 9,
      "type": "capital",
      "tags": [
        "cp-crossholding",
        "cp-finance",
        "gl-entry",
        "gl-expansion"
      ],
      "title": "中国平安保険との資本業務提携と、第三者割当による筆頭株主の受け入れ",
      "subtitle": "原料の調達地であった中国を、市場に変えるために誰と組むか",
      "status": "implemented",
      "status_label": "実施"
    }
  ],
  "by_type": [
    {
      "key": "capital",
      "count": 1,
      "url": "/api/4540/decisions/by-type/capital.json"
    },
    {
      "key": "divestiture",
      "count": 1,
      "url": "/api/4540/decisions/by-type/divestiture.json"
    },
    {
      "key": "restructuring",
      "count": 1,
      "url": "/api/4540/decisions/by-type/restructuring.json"
    }
  ],
  "by_decade": [
    {
      "key": "1990s",
      "count": 1,
      "url": "/api/4540/decisions/by-decade/1990s.json"
    },
    {
      "key": "2000s",
      "count": 1,
      "url": "/api/4540/decisions/by-decade/2000s.json"
    },
    {
      "key": "2010s",
      "count": 1,
      "url": "/api/4540/decisions/by-decade/2010s.json"
    }
  ]
}