{
  "spec_version": "3",
  "endpoint": "decisions",
  "stock_code": "2229",
  "company_name": "カルビー",
  "content_lang": "ja",
  "meta_lang": "en",
  "canonical_url": "https://the-shashi.com/tse/2229/",
  "api_url": "/api/2229/decisions.json",
  "updated": "2026-08-05",
  "license": "© 2026 Yutaka Sugiura. All rights reserved.",
  "attribution": "The社史 (the-shashi.com) — https://the-shashi.com/tse/2229/",
  "count": 4,
  "description": "Index of this company's management decisions. One decision = one endpoint: follow api_url for the full dossier (background, the decision itself, outcome, quoted primary sources and references).",
  "decisions": [
    {
      "slug": "potato-vertical-integration-1980",
      "url": "/tse/2229/decisions/potato-vertical-integration-1980/",
      "api_url": "/api/2229/decisions/potato-vertical-integration-1980.json",
      "year": 1980,
      "month": 10,
      "type": "transformation",
      "tags": [
        "pf-vertical",
        "bm-core-shift"
      ],
      "title": "主原料を小麦から芋へ移し、カルビーポテト設立で原料調達を内製化した垂直統合",
      "subtitle": "全国流通を掴んだ小麦菓子の量産メーカーは、なぜ原料調達網ごと芋の装置産業へ踏み込んだか",
      "status": "implemented",
      "status_label": "実施"
    },
    {
      "slug": "carlyle-pepsico-capital-2009",
      "url": "/tse/2229/decisions/carlyle-pepsico-capital-2009/",
      "api_url": "/api/2229/decisions/carlyle-pepsico-capital-2009.json",
      "year": 2009,
      "month": 6,
      "type": "capital",
      "tags": [
        "cp-crossholding",
        "cp-listing",
        "gv-talent"
      ],
      "title": "カーライル・ペプシコを迎えた資本業務提携と東証一部上場",
      "subtitle": "創業家のオーナー会社は、外部資本と外部経営者をどう受け入れて公開会社へ移ったか",
      "status": "implemented",
      "status_label": "実施"
    },
    {
      "slug": "matsumoto-profit-reform-2016",
      "url": "/tse/2229/decisions/matsumoto-profit-reform-2016/",
      "api_url": "/api/2229/decisions/matsumoto-profit-reform-2016.json",
      "year": 2016,
      "month": 3,
      "type": "transformation",
      "tags": [
        "gv-talent",
        "tr-restructuring"
      ],
      "title": "松本晃氏による収益体質の改革——「算数の会社」への作り替え",
      "subtitle": "商品力はあるのに稼げない会社を、外部から来た経営者はどのように「儲かる体質」へ変えたか",
      "status": "implemented",
      "status_label": "実施"
    },
    {
      "slug": "frugra-china-overseas-2017",
      "url": "/tse/2229/decisions/frugra-china-overseas-2017/",
      "api_url": "/api/2229/decisions/frugra-china-overseas-2017.json",
      "year": 2017,
      "month": 8,
      "type": "overseas",
      "tags": [
        "gl-entry",
        "gl-expansion",
        "st-capex",
        "bm-channel"
      ],
      "title": "フルグラによる中国市場への再進出と、越境EC・現地専用工場の展開",
      "subtitle": "国内スナックが寡占の天井に達した菓子最大手は、育て直したシリアルをどう巨大市場へ持ち込もうとしたか",
      "status": "implemented",
      "status_label": "実施"
    }
  ],
  "by_type": [
    {
      "key": "capital",
      "count": 1,
      "url": "/api/2229/decisions/by-type/capital.json"
    },
    {
      "key": "overseas",
      "count": 1,
      "url": "/api/2229/decisions/by-type/overseas.json"
    },
    {
      "key": "transformation",
      "count": 2,
      "url": "/api/2229/decisions/by-type/transformation.json"
    }
  ],
  "by_decade": [
    {
      "key": "1980s",
      "count": 1,
      "url": "/api/2229/decisions/by-decade/1980s.json"
    },
    {
      "key": "2000s",
      "count": 1,
      "url": "/api/2229/decisions/by-decade/2000s.json"
    },
    {
      "key": "2010s",
      "count": 2,
      "url": "/api/2229/decisions/by-decade/2010s.json"
    }
  ]
}